Demand Curve – The Traction Program
The Growth Program is a professional course that gives startup founders and marketers everything they need to get traction and scale revenue.
Customer acquisition is one of the hardest challenges startups face.
- There are hundreds of marketing channels and tactics to try. Deciding where to focus is overwhelming.
- It’s more expensive and more complicated than ever to acquire customers.
- The channels you used to get traction aren’t scaling or producing consistent results.
- The sales you’re able to produce are unprofitable, and you can’t afford to scale your efforts.
And your options aren’t great
- Searching for content yourself. If you try to find great growth content on Google, you’ll likely waste critical time. And without a growth background, you won’t know what to trust.
- Buying a course. Regardless of your goals or business type, you go through the same curriculum as everyone else. They’re usually long and boring, and fail to show you how to execute in a short amount of time.
- Hiring marketers or agencies. Hiring top marketers requires shelling out thousands of dollars per month. They’re often slow to act, they prioritize large clients over startups, and fail to achieve results.
What you need instead is assurance that you’re working on the right strategy. And a breakdown of exactly how to pursue it. You need a way to consistently acquire customers—we call this a “growth engine.”
A growth engine combines a scalable marketing channel, irresistible product messaging, and a high-converting funnel to profitably generate new customers at scale.
With a growth engine, you get:
- Meaningful growth: Get a constant and predictable flow of customers to grow revenue.
- Profitability and efficiency: Acquire customers profitably so you can reinvest back into your engine.
- Peace of mind: Have confidence knowing you’re prioritizing the right initiatives.
- Focus: Most companies scale using only one growth channel. You’ll be able to align your team and resources around the highest-leverage strategy for your company, freeing you up to run the rest of your business.
Here’s what growth looks like with and without a growth engine:
With the Growth Program, you can build a growth engine yourself without wasting money on agencies that don’t get your business. All while building in-house expertise to take control of your company’s growth.
What sets the Growth Program apart?
- World-class content: You get access to the exact strategy and tactical playbooks used by our team as well as other leading growth experts.
- Outcomes & results above all else: Most marketing courses and content (even advisors) focus on the “what” and “why.” They give lots of ideas of what you could be doing to grow. We go deep on the “how.” Our playbooks walk you step by step through the process of identifying the highest-ROI opportunities for your specific business and how to execute.
- Tailored to your startup: No two startups are identical. So why do traditional courses put everyone through the exact same curriculum? The Growth Program provides 12 paths to choose from – tailored to your startup’s stage and product.
Who is our course for?
The Growth Program was created for busy, early-stage teams who have customers but haven’t been able to scale. Over the past two years, we’ve proven that we’re a great fit for startups of nearly every vertical, business model, and audience.
Sale Page: https://www.demandcurve.com/growth-program